Fitizzy blog: size recommendation, returns, stores and professional clothing
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Transform the role of your sales assistants
At a time when everyone is looking for innovative solutions to enhance in-store purchase journeys, sales teams are suffering from that standardisation and are stepping back from the customer relationship to focus on the…
Tara Jarmon x Fitizzy: innovating through size recommendation
The universal Parisienne The brand that bears the same name as its founder, Tara Jarmon, came into being in 1985. First a small Parisian couture house, the label has since become a renowned name on the landscape of…
How to improve conversions on your e-commerce site
Article written by Tanguy SEVOZ, Web Copywriter at Orson.io Whether you are a new brand with an e-commerce site or a leader in the ready-to-wear market, we are going to look at the…
The size chart is dead, long live the size chart!
The size chart, which appeared at the same time as mail-order shopping, is an essential tool in the clothing industry that is slowly disappearing from consumers’ view. Despite the changes in the…
Carmila x Fitizzy: rethinking purchase journeys in shopping centres
Carmila: the commercial property owner behind Carrefour's centres in Europe With 214 shopping centres to its name in France, Spain and Italy, Carmila rolls out Carrefour hypermarkets alongside nearly 6,000 retailers…
E.Leclerc Sport x Fitizzy: recommending the ideal size on a multi-brand site
The retail giant E.Leclerc is one of those long-standing names in French mass-market retail that offer a huge choice of products. The retailer widened its scope by launching…
The connected fitting room: a new lease of life for stores
To breathe new life into the in-store customer experience, brands have thrown themselves into smart fitting rooms. The stakes are high when you consider that more than 60% of fitting room visits…
The purchase experience at the heart of e-commerce strategies
The purchase experience at the heart of e-commerce strategies In its April 2018 issue, Capital magazine listed the best e-commerce sites for shopping with peace of mind. Working from a base of 10,000 online retailers in France, the…
Zapa x Fitizzy: advising customers to support them better
A house with history Zapa is a ready-to-wear brand that has been part of the French fashion scene since 1972. Positioned in the premium segment, the label carries a strong message: "A Parisian house devoted…
Le Fabuleux Shaman x Fitizzy: riding the e-commerce trend
Le Frenchy is the new black Le Fabuleux Shaman is hardly a name unknown to the wider public… A French ready-to-wear and accessories label, it is instantly recognisable thanks to the style it has managed to impose…
Sinéquanone x Fitizzy: personalisation like no other
40 years of know-how The Sinéquanone label has been a fixture of the premium women's ready-to-wear scene for a few decades now. In recent years, the brand has set out to become one of the leading players in…
Izac x Fitizzy: the customer experience reinvented
Men’s elegance, the French way Discreet yet striking, Izac is a men’s ready-to-wear brand first imagined in 2003, which opened its first store in 2007 on rue Auber in Paris.…











