A team of experts in digital and modern purchase journeys
Every day we work to bring you the best of personalised purchase journeys, of digital for the clothing industry, and of morphological data.
Our mission
Fitizzy was founded in 2013 on a simple observation: the size printed on a label says almost nothing about the body the garment will actually suit. From one brand to the next, one cut to the next, one fabric to the next, the same size 12 does not hang the same way.
So we build the opposite of a size chart: an assistant that starts from the customer’s body shape and recommends the size that works for them, at that brand, for that product. The same engine serves online sales, the store, and professional clothing.
The morphological data the solution collects is handed back to our clients in Plateforme Pro. That is what lets them correct their size grading rather than live with its gaps.
What we actually sell
- A size recommendation plugin for e-commerce sites.
- An in-store toolkit: Fitiroom, a mobile app, an SDK and tools for sales assistants.
- A professional clothing solution that computes employees’ measurements and centralises their sizes.
- Plateforme Pro, which hands back the morphological data and measures the solution’s effect on conversion and returns.
Our leadership
Falco SCHMUTZ
President & CEO
An entrepreneur with both French and international experience, Falco has led several companies serving the digital and data markets. As president and CEO of Fitizzy, he drives the company’s strategy and its investment decisions.
Let’s talk about your size grading
Tell us about your sales channels and your catalogue, and we will show you what size recommendation changes for you.