Caroll x Fitizzy: personalised guidance online and in store
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The Caroll woman: chic and effortless
Caroll is a tribute to the ultimate active, urban woman. Combining quality products with styling advice, the retailer sets out to give its customers a complete brand world. Perfect cuts, meticulous finishing… No detail goes overlooked at the French label. That rigour in the product is proof of Caroll's craftsmanship, a genuine knitwear expert since 1963.
With looks that are classic and modern at the same time, Caroll's outfits are made for women who want to be elegant and active at once.
“In a word, the Caroll woman is you, is us: a woman of today”
The iconic pieces bearing the Caroll signature
Since 1963 the Caroll label has drawn its craftsmanship from one complex and precious material: knitwear. “Unexpected stitch patterns, playful details, oversized shapes, yarns of incomparable softness, soft and irresistible colours….” The brand handles knitwear with a great deal of rigour and a modern eye.
Other centrepieces are to be found in the retailer's wardrobe: the suit and the trousers. Remastered over the years, the Caroll suit now consists of a jacket and a pair of trousers with quality finishing. The workwear look is brought right up to date and the Caroll trousers join the line-up as another of the brand's iconic pieces.
Expertise in personalised advice
Beyond its craftsmanship in fabrics and cuts, Caroll also knows how to bring styling expertise to its customers, all the way through their shopping trip. In store, the brand fields teams of style advisers. Need a look for a party or a special occasion? The Caroll team is there to put together a complete outfit and a selection of accessories to match what its customers have in mind.
To take its personalised guidance further still, the retailer decided to call on Fitizzy's e-commerce plugin. Reassuring online shoppers as they choose a product, by recommending the right garment size, is a way of winning their loyalty. For Caroll, it is a service that cuts the product returns caused by a sizing mistake.
Our digital solution is going live on the brand-new www.caroll.fr platform. Try it out right now!
The “Find your size” button on the brand's product pages
Discover Fitizzy at Caroll